ZEE enters into equity partnership with content & tech startup Bullet

Leading broadcaster ZEE Entertainment Enterprises Ltd (ZEEL) on Monday said it has entered into a strategic equity partnership with Bullet, a new-age content & tech start-up.

ZEEL did not share much details on the transactions, but said “it will invest/acquire stake in Bullet”.

Co-founded by entrepreneurs Azim Lalani and Saurabh Kushwah, Bullet has developed India’s first micro-drama application focused on fast-paced, creator-driven content through short duration vertical format episodes targeted towards the younger audiences.

“Bullet will be…