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For years, marketers have struggled to measure the full picture of how their brand shows up on YouTube.
Paid campaigns have their own dashboards. Creator collaborations usually live in separate, manual spreadsheets. Organic and user-generated content rarely make it into the same conversation.
YouTube’s new Brand Pulse Report, just announced today looks to change that. It aims to offer brands a unified view of how their presence is represented and performing across every corner of the platform.
Read on to understand more about the report and how to…
