You’ve probably seen the headlines like: “AI will kill SEO,” “AI will replace marketing roles,” or the latest panic: “Is your digital marketing job safe?”
Well, maybe not those exact headlines, but you get the idea, and I’m sure you have seen something similar.
Let’s clear something up: AI is not making SEO irrelevant. It’s making certain tasks obsolete. And yes, some jobs built entirely around those tasks are at risk.
A recent Microsoft study analyzed over 200,000 Bing Copilot interactions to measure task overlap between human…








