Vidit Aatrey On Why Quick Commerce Is Not A Priority

From a fashion-based quick delivery platform (Fashnear) in 2015 to a social commerce network, to a full-stack ecommerce model, and finally to a technology enabler of logistics companies, Meesho’s penchant for experimentation and iteration are an open secret.

Now the SoftBank-backed company is entering one of the largest public markets in the world with its INR 5,421 Cr listing. On November 28, Meesho stated that it has set a price band of INR 105 to INR 111 for its initial public offering (IPO), which is set to open on December 3.

The…