Tinder explores a redesign, dating ‘modes,’ and college-specific features to boost engagement

Tinder is still struggling to generate revenue from its users, as it reported a 7% dip in paying users while its parent company, Match Group, saw a 5% dip in Q2 2025 across all dating apps, including Tinder, Hinge, Match.com, and others.

To boost engagement and push more people to pay for its product, the company has undertaken multiple new initiatives. During Match’s second-quarter earnings call, Match Group CEO Spencer Raskoff said that Tinder will debut a new feature called “modes,” which will allow users to switch between different dating…