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The NFL Goes MrBeast Mode


The first international game of the National Football League season, a Friday-night tilt between the Kansas City Chiefs and Los Angeles Chargers in São Paulo, is celebrated on the ground by the usual pomp and circumstance.

There are photo booths and merch tents catering to local fans, samba dancers in feathered head-pieces entertaining American die-hards traveling across the equator, and a press conference where Chiefs quarterback Patrick Mahomes has to backtrack after calling association football (that…



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