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The 2026 Outlook For Ecommerce
The year gone by disrupted the traditional ecommerce playbook. While quick commerce and IPOs dominated headlines, an omnichannel and profitability-first reality dawned on the ecosystem. As we step into the new year, what could be in store for India’s ecommerce space?
D2C Gets Redefined: The online-first rule appears to be in a whirlwind. As more new age brands start first in retail, the D2C has now become all about control over data, product, and margins. The…
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