In contrast to Swiggy’s Bolt service, through which the firm offers rapid food delivery from restaurants, Snacc sells fast food, prepared meals and beverages. The service has been introduced in Bengaluru so far.
Snacc will run in parallel to Bolt, according to people familiar with the matter.
Snacc’s offering is similar to Blinkit’s Bistro and Zepto Café, both of which have launched standalone apps.
Swiggy did not comment on the development.
The company, which went public in November 2024, is scaling up its Bolt service separately. Bolt now accounts more than 5% to Swiggy’s overall food delivery orders.
The rapid food delivery segment has witnessed a rush of activity in the past few months with multiple new services being launched by larger companies as well as startups.
On January 7, ET reported that Swiggy’s rival Zomato had started offering a 15-minute food delivery service – similar to Bolt – through its main app.
Prior to this, quick commerce platform Blinkit launched its Bistro service through a standalone app, following Zepto Cafe, which is rapidly scaling up the service. ET had earlier reported that Zepto was scaling its Cafe business to hit an annualised revenue run rate (ARR) of Rs 1,000 crore within the next financial year.
Swiggy had launched Bolt in October 2024, and in December, it expanded the service to more than 400 cities.
Startups such as Bengaluru-based Swish – which has raised capital from Swiggy’s earliest backer Accel – and Gurgaon-based Zing have also started operating these services, focusing on certain localities at their bases.
In December last year, hyperlocal ecommerce startup Magicpin also started experimenting with a 15-minute food delivery service, MagicNow, across several Indian cities and metros.
Bhavish Aggarwal-led Ola Consumer has also entered the 10-minute food delivery segment through the government’s Open Network for Digital Commerce.
