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SoftBank-Backed Whatfix Fires 60 Employees

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Sources added that the layoffs were triggered by increased adoption of artificial intelligence (AI) within the company

“As part of this shift, approximately 6% of our current headcount was impacted, with around 4% in our GTM teams to better align our go-to-market motion with the strong traction we are seeing in our AI-first product lines,” the startup said

Founded in 2013 by Khadim Batti and Vara Kumar, Whatfix is a SaaS soonicorn that offers businesses an AI-powered digital…

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