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Global smart glasses shipments grew 110% year-over-year (YoY) in the first half of 2025, driven by strong demand for Ray-Ban Meta smart glasses.
According to Counterpoint’s global smart glasses model shipments tracker, new players such as Xiaomi, TCL-RayNeo and several smaller brands have entered the space, preparing the ground for rapid growth of the market throughout 2026 and beyond.
Surge in AI smart glasses
AI smart glasses accounted for 78% of total shipments in the first half of 2025, up from 46% in the same period last year and 66% in the…
