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Cha-Ching! Razorpay Expands Its Fintech Verse
Stepping beyond its core B2B focus and entering the consumer space, Razorpay
has now stepped into the UPI realm by acquiring a majority stake in digital payments startup POP for $30 Mn.
POP allows users to make UPI payments and earn POPCoins in return. These coins can then be redeemed to make purchases on its integrated marketplace and other D2C platforms.
What’s In It For Razorpay? The deal will enable Razorpay to diversify its product mix and create alternate streams of revenue. Then, there…
