Outzidr, the fast-growing fashion brand built for Gen Z women, has raised ₹27 crore (~$3.1 million) in a pre-Series A round led by RTP Global, with participation from existing investor Stellaris Venture Partners.
Founded in 2024 by a team with deep fashion and operations expertise – Nirmal Jain, Mani Kant Mani and Justin Mario — and launched in February 2025 — Outzidr has rapidly scaled into a breakout digital-first fashion brand offering on-trend western wear for Indian women aged 18–28. The brand caters to the modern woman who lives life outside — always on the move and in style. Whether she’s stepping out for brunches, date nights, music gigs, college fests, airport runs, or spontaneous weekend getaways, Outzidr has her covered for every occasion. From statement co-ords for rooftop evenings to breezy fits for gallery hopping and Insta-worthy day trips, every look is crafted to be as expressive as she is.
Nirmal (ex-STYLI, Myntra, Increff, McKinsey) and Mani (ex-Max Fashion, Myntra, Increff) have led large-scale digital fashion businesses, while Justin (ex-STYLI, Delhivery, Rivigo) has driven supply chain and customer experience. Together, they bring years of experience decoding Gen Z preferences, agile supply chains, and brand building — forming the backbone of Outzidr’s style and scale DNA.
In just five months, the brand has gained more than 100,000 customers, achieved retention rates 1.5x above industry benchmarks and introduced over 8,000 styles on its website.
Outzidr’s test-and-scale model allows it to pilot small batches and double down on bestsellers. The brand launches up to 2,000 new styles every month — or 500 every week — through its own D2C platform and leading marketplaces like Ajio, Myntra, and Nykaa Fashion. This momentum is powered by an agile supply chain, strong data science capabilities, and in-house tech innovation.
The new funding will fuel Outzidr’s next phase of growth, including the launch of its first exclusive offline store by March 2026 and expansion of its design, operations, and technology teams.
“Outzidr represents the energy of a new generation — fast-paced, fresh, and fearless,” said Nirmal Jain, Co-founder and CEO of Outzidr. “We’re building a brand that listens, learns, and reacts in real time. This fundraise is a strong validation of our mission to become the everyday fashion choice for Gen Z women — and of the incredible team and opportunity we’re building for.”
India’s fast fashion market is currently valued at around $10 billion and is projected to surge to over $50 billion by FY 31—growing at a ~30% CAGR, as per a June 2024 report by RedSeer. Gen Z, now accounting for over 35% of India’s online shopper base, demands constant freshness, wide variety, and affordability – delivered with speed.
“We’re excited to back Outzidr — a team of seasoned operator-turned-founders with deep domain experience and a sharp understanding of Gen Z consumer behavior,” said Pavitra Gupta, Director at RTP Global. “As consumer preferences evolve and loyalty is built within sharply defined verticals, Outzidr is poised to emerge as a category-defining brand in women’s fashion.”
“We’re thrilled to double down on our partnership with Outzidr. We invested when the company was at an idea stage last year, and since then have seen firsthand how strong customer love has translated into high repeats. It’s been incredible to witness their pace, grit, and clarity in execution,” said Mayank Jain, Principal, Stellaris Venture Partners.
Outzidr has previously raised ₹30 crore (~$3.5 million) in a seed round led by Stellaris Venture Partners with participation from a group of strategic angels.
About Outzidr
Outzidr is a youth-focused fashion brand redefining ‘going-out’ wear for women in India. With statement-making, trend-forward styles, Outzidr celebrates the joy of showing up as your most confident self— no matter the occasion.
Designed for a generation that lives at the crossroads of style and culture, Outzidr is more than a fashion brand—it’s a growing community of bold, expressive women. Founded in September 2024, Outzidr operates out of Bangalore and Gurgaon.
About RTP Global
RTP Global is an early-stage venture capital firm, backing the founders who use technology to reimagine how the world works. Since 2000, RTP Global has made over 150+ investments worldwide, with one in 10 becoming multi-billion dollar companies and one in 20 publicly trading at over $10bn. Notable investments include Datadog, DeliveryHero, Cred and SumUp. RTP Global has offices in New York, London, Paris and Bangalore.
