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What Are You Looking For?

AgriTech AI AirTech All News Apple Artificial Intelligence AviationTech B2B BeautyTech Blockchain

Recent

35+ Mac apps – build your own bundle from $2.50
Issue Subscribed 5% On Day 1 So Far
Lehar Footwears announced H1FY26 and Q2FY26 results, Reports Strong Revenue and PAT Growth
Grab to invest $60m in Vay’s remote-driven EV service
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What Are You Looking For?

AgriTech AI AirTech All News Apple Artificial Intelligence AviationTech B2B BeautyTech Blockchain

Recent

35+ Mac apps – build your own bundle from $2.50
Issue Subscribed 5% On Day 1 So Far
Lehar Footwears announced H1FY26 and Q2FY26 results, Reports Strong Revenue and PAT Growth
Grab to invest $60m in Vay’s remote-driven EV service
Business

NOT FOR YOU: The Marketing Campaign That Holds Up a Mirror to India


Bangalore (Karnataka) [India], October 31: In a marketing landscape saturated with aspirational messaging and celebrity endorsements, Glasafe is doing something radically different: telling potential customers they are not welcome.

This premium glassware brand’s unprecedented “NOT FOR YOU” campaign is forcing the entire generation to confront uncomfortable truths about everyday behavior that erodes the social fabric of our communities.

When Marketing Becomes a Mirror

“We are not here to make everyone comfortable,” says…



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