Google says the new Trends API is opening to a “quite small” set of testers at first, with access expanding over time. The company formally announced the alpha at Search Central Live APAC.
On Bluesky, Google Search Advocate John Mueller tried to set expectations for SEO professionals, writing:
“The initial pilot is going to be quite small, the goal is to expand it over time… I wouldn’t expect the alpha/beta to be a big SEO event :)”
Google’s own announcement also describes access as “very limited” during the early phase.








