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During the trial between Google and the US Justice Department, it was revealed that Microsoft considered selling Bing Search to Apple to ensure it becomes the default search engine on iPhones. However, the talks ended at an exploratory stage as Apple already has a lucrative deal with Google. The US Department of Justice estimates that Apple has earned close to $7 billion from this deal. Apple had little interest in acquiring Bing due to its deal with Google and concerns about Bing’s quality compared to Google Search.
