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SaaS

Jeff Bezos, Sequoia-backed SaaS startup Lummo mulls sale or shutdown

The SaaS startup is in hot water for failing to achieve a product-market fit after several pivots. Sequoia Capital-backed software-as-a-service (SaaS) startup Lummo is mulling getting acquired or closing its operations, multiple sources aware of the matter told Moneycontrol.

“They had about four pivots over the span of four years since when the company was operational. Every year, they try something new, it doesn’t stick, so they go ahead and scrap it,” said a source aware of the operations, requesting anonymity.

Another source said the company had assured its staff that it has a runway for the next five years, hinting at low exposure from the perils of the funding winter.

In January 2022, the startup, formerly known as BukuKas, raised $80 million in a Series C funding round led by Tiger Global and Sequoia Capital India, with participation from Amazon founder, Jeff Bezos. To date, Lummo has raised about $140 million across three funding rounds.

However, if the company decides to shut down, it will return the remaining funds in its bank to the investors, multiple sources added.

“…Lummo remains extremely well capitalised and they undertake adjustments in their business from time to time as they refine their financial and strategic direction along with the restructuring of internal resources to keep pace with the same,” said a company spokesperson, in response to Moneycontrol’s queries.

Sources close to the company said while the above measures are in consideration, Lummo might also decide on investing more into its product and make another attempt to sail through the difficult phase.

Founded in December 2019 by Krishnan Menon and Lorenzo Peracchione as BukuKas, a book-keeping app for small and medium businesses, the company later launched Tokko, an online direct-to-consumer commerce builder, in 2020. It, then, rebranded Tokko as LummoShop.

Back in May, the company had reportedly discontinued LummoShop, pivoting from the model. However, the SaaS startup denied the development.

According to people in the know, around the same time, Lummo was considering a move into fintech and hired talent accordingly. Those employees were later let go as the pivot was scrapped, they added.

In May last year, sources said about 50-60 employees, mostly with engineering and product roles, were let go from the India team after 100-120 employees were terminated from the Jakarta office.

According to former employees, the company has to date conducted three rounds of layoffs – the first in May, a silent round in October to November, and another one that happened at the end of March, as the management deliberated over measures to save the struggling firm.

“After the first round of layoffs, we were down to 250-300 people, then we dropped to approximately 120-150 in November,” said a former employee quoted above, who was let go in November.

“I was laid off in November 2022. They told me back in May that we are doing one-off layoffs and won’t do it again but still, they did it without a good reason,” said one of the employees impacted during the second round.

Back then, the company had cited bad market conditions as the reason behind reducing its team members, he said. “It was all of a sudden, I logged in the morning and was asked to join a meeting with the India lead instead of my standup and after that, all access was gone,” the employee added.

According to sources, in the latest round in March, employees from both India and Jakarta teams have been let go again and await their due payments.

We, however, could not ascertain the number of employees let go in this round, and how many continue working at the company hereafter

by Team SNFYI

Operations teams are the foundation of every business—they keep workflows structured, requests moving, and people aligned across departments. But in too many organizations, these teams still rely on spreadsheets, email threads, and manual coordination. The result? Delays, duplication, and wasted time. Lark solves this problem with a smarter approach. As one of the famous project management tools, Lark combines messaging, docs, calendars, AI tools, and automation features into an all-in-one platform, giving operations teams a unified system that scales. Most importantly, it empowers you to automate routine processes—without writing a single line of code. Here are nine common operational tasks you can automate using Lark to save time, improve accuracy, and increase transparency across your organization. When a new employee is hired, it’s normal for operations teams to coordinate with HR, IT, and managers. Instead, Lark automates the entire onboarding process. Once HR triggers the onboarding workflow, Lark Base sends actions to IT for device provisioning, assigns tasks to team leads, schedules intro calls, and sends welcome materials—all in sequence, tracked in real-time. No need for back-and-forth emails or manual follow-ups. Requests for internal approvals—such as office supplies, team lunches, or budget approvals—are perfect for automation. With Lark Base and Lark Approval, employees can fill out a regular form, and the request automatically follows a prescheduled approval chain. Approvers are notified, and once approved, the workflow notifies the requester, logs the decision, or kicks off a follow-on task, reducing bottlenecks and ensuring accountability. Manually processing leave requests could lead to miscommunication and scheduling conflicts. By creating a automated workflow in Lark Base, employees can submit time-off requests with ease, saving the time of a face-to-face conversation. Requests go straight to their manager, who can approve or deny them with a single click. If approved, Lark Base takes care of the rest to ensure visibility and documents the request (team shared calendars are automatically updated, and HR is notified to make payroll adjustments). All requests can be visible across teams, and there is no more manual back-and-forth chat or missed messages during a busy time! When requesting reimbursement for expenses, the process is frequently complicated by lost receipts and unclear timeframes for approval. In the case of Lark, employees can simply submit expense claims through a central form, allowing them to add receipts and categorize their expenses. The claim will then flow through an approvals process, first to their manager, second to finance, and lastly be recorded on a master sheet, or as part of an expense tracker. Larkwill also send employees updates about the reimbursement claim status, providing them with a quicker, more transparent, and easier audit experience overall. For teams managing shared resources such as meeting rooms or company equipment, Lark simplifies the booking process. Using Lark Calendar, employees can view the availability of meeting rooms and other shared resources in real time, ensuring no double-bookings or conflicts. The system automatically checks availability, confirms reservations, and updates team calendars, making it easy to coordinate resources and avoid scheduling issues. …

by Team SNFYI

Mumbai, India — In the latest episode of the Level Up Podcast, Dhruvil Sanghvi, Founder & CEO of LogiNext, joins host Devansh Lakhani for a no-holds-barred conversation on scaling a SaaS company from the ground up to a staggering $350 million valuation. With $50 million raised and a mindset of spending like it was $5 million, Dhruvil walks listeners through the strategic decisions that helped LogiNext become a global SaaS success story. This episode delivers rare insights, mindset shifts, and hard-hitting truths that every Indian founder should hear. 🎥 Watch the full episode: https://youtu.be/u3wateUjjNA?si=lIvcLH9EgN5E4LDM “It’s not just a story of funding and exits — it’s about building with clarity, scaling with purpose, and being obsessively customer-first,” says host Devansh Lakhani. Key Highlights from the Episode: 🔹 Indian SaaS founders underprice their products.Dhruvil challenges the norm of “cheap = competitive,” urging founders to price based on value, not geography. “If you charge ₹X in India, it should be 3X–4X in the U.S.” 🔹 Overbuilding, underselling is a real problem.Dhruvil emphasizes the need for stronger GTM and storytelling. His focus? Securing referenceable clients who drive 10 more. 🔹 Smart spending, not high burn.LogiNext allocated funds wisely: 40% to product, 30–35% to GTM, and the rest to ops. Efficiency was the real differentiator. 🔹 Win India before chasing the world.Dhruvil scaled LogiNext globally by first building a strong foundation and proof points in India. 🔹 Fundraising is not the goal — scaling is.Instead of chasing investors, Dhruvil prioritized solving real customer problems. Funding followed naturally. The episode offers powerful takeaways for founders across sectors — not just SaaS. Presented by:🔸 Powered by: No Filter Juice🔸 Co-Powered by: Titas Footwear🔸 Venue Partner: Let’s Work🔸 Growth Partner: GrowthOS About the Podcast:The Level Up Podcast by Devansh Lakhani, Founder of Lakhani Financial Services, brings candid conversations with India’s top entrepreneurs, investors, and changemakers — focused on actionable insights, honest narratives, and growth-focused storytelling. For further information or collaborations, reach out at:consult@lakhanifinancialservices.com9920194885

by Team SNFYI

Monetize360, a fast-growing SaaS company modernizing enterprise revenue infrastructure, today announced a strategic investment from Abyro Capital, a US-India venture capital firm focused on globally ambitious, deep-tech ventures. The investment marks a key milestone in Monetize360’s mission to power intelligent, scalable monetization for the AI-native enterprise.  Monetize360’s flagship platform, MTZ360, allows large enterprises to launch and scale complex monetization models usage-based, tiered, hybrid, and outcome-driven through a no-code, AI-powered engine. Built for high-volume, high-complexity environments, the platform unifies real-time pricing, quote-to-cash automation, and revenue management into one adaptive system.  “Today’s enterprises need monetization infrastructure that’s intelligent, adaptable, and ready out of the box,” said Murali Saravu, Co-founder and CTO of Monetize360. “We built Monetize360 to unify pricing, billing, and revenue management into one no-code system, giving enterprises the ability to experiment, scale, and respond to change pricing strategies without being limited by legacy tools or custom development. With Abyro Capital’s backing, we’re scaling globally and unlocking the future of enterprise monetization.”  The platform is already gaining traction across high-growth verticals including AI infrastructure, fintech, and blockchain. Notable customers include:  • Neysa – GPU-as-a-Service. AI Acceleration Cloud System  • Akoya – Open finance data provider backed by 12 major US banks including Bank of America, JP Morgan, Wells Fargo etc.  • Global Bank – next generation financial infrastructure  Abyro Capital, a $25 million sector-focused deep tech fund, joins Monetize360’s cap table alongside existing backers Endiya Partners, Silicon Valley Quad, and Idealabx, reinforcing the company’s deep bench of technical and operator-led capital.  “Monetize360 is tackling one of the most stubborn pain points in enterprise revenue ops,” said Vamsi Kora, Founder and Managing Partner at Abyro Capital. “Their no-code, AI-native platform replaces patchwork systems with a single intelligent layer that integrates seamlessly into modern enterprise stacks. The speed at which they enable pricing agility and revenue automation is not just impressive it’s transformative.”  Founded by Murali Saravu (ex-Intuit, Cisco, Thomson Reuters) and led by CEO Jayaram Bhat (former CEO of Zenprise and board member of Cequence Security, Tealeaf), Monetize360 brings a product-first mindset shaped by deep enterprise experience. Kevan Albrighton, formerly with JP Morgan, drives expansion in financial services verticals.  “Monetize360’s no-code, fully integrated billing platform is designed to provide businesses with end-to-end monetization functionality, enabling them to model services, manage complex pricing strategies, and handle usage data without the need for extensive development or customization,” said Srinivas Rao Mahankali, Advisor at Abyro Capital and former CEO of T-Hub. “By offering a singular, streamlined system, Monetize360 empowers companies to quickly go to market, adapt to customer demands, and turn dynamic pricing into a competitive advantage.”  With this new capital, Monetize360 will expand R&D, strengthen go-to-market execution, and scale customer success globally, enabling enterprises to move faster, monetize smarter, and adapt confidently in a rapidly evolving digital economy.  About Monetize360 : Monetize360 is redefining how businesses manage complex revenue models with its no-code Agile Monetization Platform. Built for modern enterprises, the platform empowers finance, product, and revenue teams to launch and scale usage-based, subscription, …