Is It A Boost Or A Waste Of Time?

Many popular WordPress SEO plugins and content management platforms offer the ability to generate LLMs.txt for the purpose of improving visibility in AI search platforms. With so many popular SEO plugins and CMS platforms offering LLMs.txt functionality, one might come away with the impression that it is the new frontier of SEO. The fact, however, is that LLMs.txt is just a proposal, and no AI platform has signed on to use it.

So why are so many companies rushing to support a standard that no one actually uses? Some SEO tools offer it because their…