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Instagram is reportedly considering launching a separate app for its short-form video feature, Reels, as TikTok’s future in the United States remains uncertain. This development was discussed by Instagram chief Adam Mosseri with staff this week, according to a report by The Information, which cited a person familiar with the matter.
The move aims to capitalize on TikTok’s potential regulatory challenges in the U.S. By offering a standalone Reels app, Meta seeks to attract users who might be seeking alternatives if restrictions or a ban on TikTok…
