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Instagram has officially reached 3 billion monthly active users. From sharing photos and Stories to catching up on Reels and messaging friends, it’s clear that Instagram has become the place for people to connect and create.
Short-form video and messaging are at the heart of this growth. In fact, messaging is now the most popular way to share photos and videos, and users reshare Reels over 4.5 billion times a day across Meta platforms. That’s a lot of viral moments.
To make it even easier to dive into what people love most, Instagram is testing a…
