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Innovative Grass Fencing Introduced by PURVI FENCE INDIA PVT LTD Marks Your Walls with Grass Fence First in India

PURVI FENCE INDIA PVT LTD, based in Bangalore announces the launch of India’s first-ever Grass Fencing manufacturing.

This marks a major milestone as the company steps into a niche market with a product that beautifully blends privacy features with the aesthetic appeal of Natural Grass.

The newly launched Grass Fence are crafted to resemble natural grass, offering an elegant and eco-friendly solution for enhancing the privacy and aesthetics of both residential and commercial properties. This is especially appealing for urban environments, gardens, and any outdoor space that benefits from a natural Appearance.

The introduction of Grass Fencing is poised to revolutionise the fencing industry in India which boosts a significant market size valued in billions of rupees. With the rising demand for sustainable and attractive fencing solutions, this innovative product is expected to rapidly gain market share, with projected growth rates of 15-20% annually in the sector of sustainable fencing options.

Bhavesh Jain and Pratham Parekh, the founders of PURVI FENCE INDIA PVT LTD, commented on the launch, “Our initiative to start the production of Grass Fencing aligns with our dedication for innovation and sustainability. This product is designed not only to meet the growing market demand but also to offer a solution that respects the environment and enhances the aesthetic value of any space.”

Versatile Applications of Grass Fences:

● Residential and Commercial Properties: Provides privacy and adds a touch of nature to urban and garden settings.

● Event Decor and Public Spaces: Offers decorative solutions for events and enhances green spaces in urban areas.

● Hospitality and Corporate Sectors: Utilised in hotels and office spaces for

aesthetic improvements and creating natural ambiences.

For more information on PURVI FENCE INDIA PVT LTD and their innovative grass fencing solutions, please visit Purvi Fence India Pvt Ltd.






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by Vivek Kumar

Nike teams up with India’s largest women-only sports and wellness community to help more women move with confidence and joy.  Sisters in Sweat (SIS), India’s largest community dedicated to women’s sport and wellness, announced a multi-year partnership with Nike, marking a significant moment in the movement to make sport more inclusive, accessible, and empowering for women across India. Founded in 2017 by Swetha Subbiah, a fitness coach and Nike-certified trainer, and Tanvie Hans, the first Indian-origin woman to play for English football clubs Tottenham Hotspur and Fulham Ladies, Sisters in Sweat was created to give women a safe, supportive space to connect through sport. Today, the community spans over 10,000 members across Bengaluru, Mumbai, Delhi-NCR, and Hyderabad, creating opportunities for women to engage in physical activity within a safe, inclusive, and supportive environment. This announcement follows the success of Nike’s After Dark Tour, a global race series and the largest Women’s 10k race in India—underscoring the brand’s continued commitment in championing women-led initiatives. “Sisters in Sweat is a shining example of the power of women coming together through sport,” said Tarundeep Singh, General Manager, Nike India. “At Nike, we’re committed to fuelling continued movement, joy and community for women across India, and we are proud to partner with Sisters in Sweat to help make that vision real, and move the world forward through the power of sport.” This partnership with Nike will support initiatives by Sisters in Sweat across multiple cities with Nike footwear and apparel, as well as sport expertise, enabling more women to play, connect, and thrive through sport starting with the multi-city football tournament.  “This partnership feels like a full-circle moment,” said Swetha Subbiah, SIS co-founder and long-time Nike ambassador. “I’ve been a Nike trainer for over a decade, and to now build something this meaningful with them—something that reaches thousands of women across India—is incredibly special. We’re building a powerful, active community of women who are taking ownership of their space in sport.” About Sisters in Sweat Sisters in Sweat is a community exclusively for women, by women, stitched together by sports and wellness. Co-founders Swetha Subbiah (personal trainer and Nike-certified fitness coach) and Tanvie Hans (former captain of the Karnataka State Football Team) have built SIS into a safe and inclusive space for women to move, play, and connect. Currently SIS is physically present in Bengaluru, Delhi & NCR, Mumbai and Hyderabad across 30+ sports and movement-based activities. About NIKE, Inc.NIKE, Inc., headquartered near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories.

by Team SNFYI

Clocks ₹800 Cr in FY25, Sets Sights on ₹1,000 Cr in FY26 Boult, India’s fastest-growing wearables brand will embark on its next phase of expansion that includes a new brand name GOBOULT and a new logo, a more focused business strategy, and significant investments in technology, design, and retail growth. The drive comes after a strong FY25, when the brand ended the year with ₹800 crore, almost doubling its revenue in two years. GOBOULT is targeting ₹1,000 crore in FY26. The digital-first consumers of today live fast, think forward, and act without waiting for permission. They demand brands that move at their speed, and GOBOULT delivers on that momentum.  The word “Go” signals a mindset shift, with speed, ambition, and transformation woven into the brand’s DNA. And this transformation is extended across the entire business strategy, from product design and retail expansion to global positioning and consumer experience. The new brand logo features two symbolic elements: a screwhead and an arrow. The screw embodies inner strength, innovation, and precision, while the arrow signifies the addition of the word “Go” in the brand, implying movement of the brand into building futuristic tech, and transformation. Together, they embody who GOBOULT is and where the brand is headed. Varun Gupta, the Co-founder of GOBOULT, shared, “Boult has always been more than a brand to me; it started as a passion project, something I built from scratch with heart, hustle, and belief and with GOBOULT, it’s not just a new name; it’s a personal milestone. We are changing the way we think, operate, and build. GOBOULT is a brand that aligns with and is prepared for the pace and personality of the next generation. The rebrand reflects our commitment to moving faster, thinking bigger, and taking Indian innovation global. For me, this is not just about keeping up with change but leading it. GOBOULT is a rebuild, a reboot, and a step toward creating a global Indian tech brand that’s as bold as the youth we serve.” GOBOULT is advancing into the ₹2,000+ average selling price (ASP) segment, where it will provide a product portfolio that prioritises design and places a greater emphasis on wearables, fashion-aligned audio devices, and tech-driven personal gear. The brand is bolstering its premiumization strategy by prioritising product innovation, Gen Z design sensibilities, and an omnichannel presence. GOBOULT will increase its retail presence from 3,000 to over 30,000 stores in general trade, modern retail, and experience-first formats over the course of the next 18 months. It is expected that this will lead to a significant shift in the company’s revenue balance, as offline sales become a critical aspect of the business The company is allocating a sum of 25 crores to R&D and design innovation, with a particular focus on the development of an AI-first company, building more intelligent hardware, the deeper integration of software, and the creation of intuitive user experiences. Furthermore, it plans to build up its engineering and design teams to facilitate this expansion. GOBOULT is presently …

by Team SNFYI

India’s Vodka Shines with Three Silver Medals and One Bronze. In a landmark moment for Indian alco-bev, ZigZag Vodka has emerged as the Indian vodka brand to win multiple honours at the prestigious Asia World Spirits Competition 2025, hosted by The Tasting Alliance. Just months into its launch, ZigZag has swept the global stage with four international medals, one for each of its debut vodka variants. The brand took home three Silver medals for its Original, Green Apple, and Orange vodkas, as well as a Bronze for its Lime vodka, achieving a clean sweep for the entire range. All four are proudly made in Chhattisgarh, India. “This is a proud moment for Indian spirits. ZigZag is officially the Indian vodka brand to win international honours across its entire range, and that too, within our very first year. It’s an honour to be recognised on a global stage, and it strengthens our belief in what we’re building – a bold, design-led spirit from India that’s ready to be celebrated worldwide.” said Ishwaraj Singh Bhatia, Co-Founder of Simba Beer & ZigZag. The Asia World Spirits Competition is judged by some of the industry’s top experts, and ZigZag’s success underscores the growing global appetite for bold, innovative spirits rooted in Indian craftsmanship. With this international recognition, ZigZag continues to push boundaries for what Indian alcohol can mean – flavour-forward, design-led, and ready to go global. About ZigZag Vodka ZigZag is your passport to the unconventional. Crafted for those who live life in all its vibrant flavours, it blends premium quality with a bold, trendsetting edge. From the Original to the exciting Lime, Orange, and Green Apple, each sip of ZigZag is an invitation to step off the beaten path and embrace life’s unpredictable journey. After all, the most exciting journeys in life are never straight—at ZigZag, we believe in “Never Walk Straight.”