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VerSe Innovation, India’s content tech unicorn that owns local language news aggregator Dailyhunt, digital newsstand platform Magzter and short-video app Josh, has acquired digital marketing firm Valueleaf Group in a cash and equity deal. Valueleaf will help VerSe to bolster its presence in the Indian digital ad space and build a significant retargeting platform, countering the likes of Google, which also backs the startup, and local contenders including InMobi.
