How To Social Media: From Clicks To Connection

Yasmine Meziane doesn’t just work in digital communication — she lives it. As Marketing & Communication Manager and Digital Communications Lead at PwC Luxembourg, she’s the kind of voice that turns strategy into story, and clicks into connection.

From newsletters to podcasts, from bold campaigns to quiet insights, she’s shaping a digital world that feels less corporate and more human. One scroll at a time.

For companies that haven’t fully embraced social media yet, what’s your go-to advice to help them get started with…