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Michael Calore: Yeah. My favorite indiscreet product placement was in the show Entourage from HBO. It was on TV, I don’t know, 15 years ago.
Lauren Goode: Oh, I remember it.
Michael Calore: And the characters used to say to each other, “I’ll BBM it to you.”
Lauren Goode: No. Time capsule.
Michael Calore: Yeah. Which is like, even if you had a Blackberry—
Lauren Goode: Yeah, you never said that.
Michael Calore: Nobody ever said that.
Lauren Goode: No, it’s so true.
Michael Calore: They would text it to you.
