The footprint of large language models keeps expanding. You see it in productivity suites, CRM, ERP, and now in the browser itself. When the browser thinks and acts, the surface you optimize for changes. That has consequences for how people find, decide, and buy.
Microsoft shows how quickly this footprint can spread across daily work. Microsoft says nearly 70% of the Fortune 500 now use Microsoft 365 Copilot. The company also reports momentum through 2025 customer stories and events. These numbers do not represent unique daily users across every…








