3
Last week, I shared the largest usability study of AI Mode, and it revealed how users interact with the new search surface:
They focus on the AI Mode text first 88% of the time, ignore link icons, and rarely click out.
This week, for Part 2, I’m covering what’s measurable, what’s guesswork, and what’s possibly next for visibility, trust, and monetization in AI Mode.
If you have questions about the study methodology or initial findings, make sure to check out What Our AI Mode User Behavior Study Reveals about the Future of Search to get up…
