Google Redesigns How Search Ads Are Labeled

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control.

Text ads will now be grouped under a single “Sponsored results” label that stays visible as you scroll. In addition, a new “Hide sponsored results” option lets users collapse the entire ad block with one click.

This update doesn’t change how ads are served or ranked, but it does change how they’re presented to users. Even small interface updates can influence how people interact with search results, so advertisers should…