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European Union regulators on Friday hit Google with a €2.95 billion ($3.5 billion) fine for breaching the bloc’s competition rules by favouring its own digital advertising services, marking the fourth such antitrust penalty for the company.
The European Commission, the 27-nation bloc’s executive branch and top antitrust enforcer, also ordered the US tech giant to end its “self-preferencing practices” and take steps to stop “conflicts of interest” along the advertising technology supply chain.
It’s the fourth time that the Commission has…
