In 1954, in a moment of absolute frankness, the president of Gifford Motors described his company’s latest luxury automobile: “Designed to appeal to the snob in everyone. Designed to convert your bank account into our dividends.”
Perhaps you’re wondering why you never heard of such an honest car executive. That’s because he existed only in Hollywood. The lines come from the opening scene of the 1954 drama Woman’s World, in which three businessmen—with a generous assist from their…








