EU’s Digital Markets Act Failed to Lower App Store Prices, Apple-Commissioned Study Says

Apple today shared a study commissioned from Analysis Group [PDF] that looks at App Store pricing changes before and after reduced fees took effect in the EU in March 2024 under the Digital Markets Act (DMA). The report shows that the DMA has not resulted in lower prices for consumers.

In a statement to MacRumors, Apple said that the DMA has reduced privacy and security without the outcomes that EU lawmakers expected.

The DMA has failed to live up to its promises, delivering less security, less privacy,…