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Saturday, December 20, 2025

What Are You Looking For?

AgriTech AI AirTech All News Apple Artificial Intelligence AviationTech B2B BeautyTech Blockchain

Recent

35+ Mac apps – build your own bundle from $2.50
Issue Subscribed 5% On Day 1 So Far
Lehar Footwears announced H1FY26 and Q2FY26 results, Reports Strong Revenue and PAT Growth
Grab to invest $60m in Vay’s remote-driven EV service
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What Are You Looking For?

AgriTech AI AirTech All News Apple Artificial Intelligence AviationTech B2B BeautyTech Blockchain

Recent

35+ Mac apps – build your own bundle from $2.50
Issue Subscribed 5% On Day 1 So Far
Lehar Footwears announced H1FY26 and Q2FY26 results, Reports Strong Revenue and PAT Growth
Grab to invest $60m in Vay’s remote-driven EV service
Tech

Do We Need A Separate Framework For GEO/AEO? Google Says Probably Not


At Google Search Central Live Deep Dive Asia Pacific 2025, Cherry Prommawin and Gary Illyes led a session on how AI fits into Search.

They asked whether we need separate frameworks for Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).

Their insights suggest that GEO and AEO do not require wholly new disciplines.

Photo taken by author, Search Central Live Deep Dive Asia Pacific, July 2025

AI Features Are Just Features

Cherry Prommawin explained that AI Mode, AI Overviews, Circle to Search, and Lens behave like featured…



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