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The year 2023 has been significant for the PC market in India, with Dell Technologies witnessing sustained demand. Dell held a market share of 14.6% during Q3. The company revamped its gaming lines and launched a variety of devices to address changing demands. Gaming has become mainstream in India, breaking down gender barriers. Dell increased its omnichannel presence and was awarded India’s most coveted brand. Looking ahead to 2024, Dell aims to provide excellent products and experiences, while exploring AI, virtual reality, and emerging technologies.
