Tech
Customer experience, value to drive India’s food delivery growth in 2026: Swiggy, magicpin
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India’s food delivery growth in 2026 will be driven by customer experience, speed and value consciousness, according to aggregators magicpin and Swiggy.
Anshoo Sharma, CEO & Founder of magicpin, India’s third-largest food delivery platform, believes growth will come from deeper merchant inclusion and catering to value conscious users.
“We are scaling by onboarding a wide range of merchants, from single, standalone local restaurants to large brands and national chains, enabling them to participate competitively in the digital economy.
“By lowering entry…
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