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ChatGPT Adds Shopping Research For Product Discovery

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OpenAI launched shopping research in ChatGPT, a feature that creates personalized buyer’s guides by researching products across the web. The tool is rolling out today on mobile and web for logged-in users on Free, Go, Plus, and Pro plans.

The company is offering nearly unlimited usage through the holidays.

What’s New

Shopping research works differently from standard ChatGPT responses. Users describe what they need, answer clarifying questions about budget and preferences, and receive a buyer’s guide after a few minutes.

The feature pulls…

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