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CCI orders probe into Google’s practices in online display ad market



The Competition Commission of India (CCI) has ordered an investigation into the alleged breach of antitrust rules by Google in the online display advertising services market through Google AdTech Stack.

The order dated August 1 comes on a day when the regulator, in a separate matter, granted relief to Google and closed a case pertaining to its alleged abuse of dominance in the online search advertising services market through Google Ads Policies.

Both these matters stemmed from the complaint filed by the Alliance of Digital India Foundation (ADIF) — a…



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