Branding has never been more important. Online audiences continue to yearn for connection, and a strong brand identity can bridge the gap.
Katie Morton, Editor-in-Chief of Search Engine Journal, sits down with Mordy Oberstein, Founder of Unify Brand Marketing, to discuss why authenticity in branding and online content matters more than ever. They also discuss the need for genuine cross-functional collaboration.
For marketers rethinking how brand identity fits into their strategies, you may find this conversation insightful. It’s filled with…








