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BeBran Digital: A New Chapter in Our Digital Journey

Exciting things are happening in the digital marketing world! On July 3, 2024, Doe’sInfotech, a name well-known in the industry, took a bold step forward by rebranding itself as BeBran Digital. After 13 years of delivering top-notch digital marketing services, this rebranding marks a new chapter in the company’s journey. Though the name has changed, the mission remains the same—helping businesses around the world boost their online presence and engage more effectively with their audiences.

A New Name, Same Dedication

BeBran Digital might be a new name, but the company’s foundation is built on years of expertise. Founded in Delhi by Govind Sharma, BeBran Digital is the result of a decade-plus of hard work, innovation, and a passion for helping businesses thrive in the digital space. Over the years, the company has grown to include a team of over 100 digital marketing experts, all dedicated to providing exceptional service to clients.

The rebranding to BeBran Digital is more than just a name change; it’s a reflection of the company’s evolution. As Doe’sInfotech, the company earned a reputation for being a reliable partner in digital marketing and web development. Now, as BeBran Digital, the company is taking its commitment to excellence even further by refining its services and updating its brand to better align with the needs of today’s businesses.

What’s in a Name? Everything.

BeBran Digital is not just a catchy new name—it’s a promise. A promise to continue delivering the same high-quality services that clients have come to expect, but with a fresh perspective and renewed energy. The name “BeBran” encapsulates the company’s focus on branding, digital visibility, and helping businesses carve out their space in the crowded online market.

“We’re thrilled to introduce BeBran Digital to our clients and the world,” says Govind Sharma, founder of BeBran Digital. “This rebranding represents our commitment to staying ahead of the curve in digital marketing. We’re building on our 13 years of experience to offer even better, more innovative solutions to help our clients succeed.”

Global Reach, Local Expertise

BeBran Digital’s impact isn’t limited to India. The company has a global footprint, serving clients across the USA, UK, UAE, Norway, Saudi Arabia, Canada, and Australia. With over 1,500 clients served and 150+ active clients at any given time, BeBran Digital has proven its ability to deliver results across different industries and markets.

From SEO to web development, the team at BeBran Digital specializes in creating strategies that boost online visibility, drive customer engagement, and ultimately, help businesses grow. Whether it’s helping a small startup find its voice online or working with a large corporation to refine its digital strategy, BeBran Digital brings a wealth of knowledge and expertise to every project.

Looking Ahead

As BeBran Digital, the company is excited to continue its journey, offering cutting-edge digital marketing solutions that keep pace with the rapidly changing digital landscape. Whether you’re a small business owner looking to establish your online presence or a large enterprise seeking to enhance your digital strategy, BeBran Digital is here to help you achieve your goals.

The future is bright, and BeBran Digital is ready to lead the way. With a new name and a continued commitment to excellence, the company is poised to make an even bigger impact in the digital marketing world. So, if you’re ready to take your business to the next level, BeBran Digital is ready to partner with you every step of the way.






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D2C
by Vivek Kumar

Carpediem Capital, a private equity firm dedicated to creating SME leaders in India’s consumption and services sectors, has announced its full exit from Flipspaces, a tech-enabled commercial design-and-build leader, delivering 9x returns for Carpediem Capital Fund I. Carpediem partners with high-potential SMEs that build consumer brands or bring structure to fragmented service sectors, typically through significant minority or control stakes, and often as the first or sole institutional investor. The exit was concluded in August 2025 through a secondary sale to PE funds and family offices, as part of a larger Series C primary funding round led by Iron Pillar, with participation from other investors including Synergy Capital Partners, Prudent Investment Managers, Panthera Growth Partners, Crescent Enterprises’ CE-Invests, and SMBC Asia Rising Funds. In total funds amounting to USD 50 million were raised. The transaction valued Flipspaces at ~USD 120 million, delivering an impressive ~9x multiple on invested capital (MOIC) and ~40% IRR for Carpediem. Carpediem first invested USD 1.8 million in Flipspaces in December 2018 during its Series A round, acquiring a significant minority stake through equity shares. The investment thesis was driven by the founding team’s entrepreneurial strength, Flipspaces’ advanced tech-enabled approach with VR visualization technology, its end-to-end design-and-build solution, and the opportunity to organize a highly fragmented, execution-heavy market. Since Carpediem’s investment, Flipspaces has achieved 11x revenue growth, expanded into international markets such as the U.S. (now contributing ~20% of revenues), strengthened its proprietary tech stack, and delivered projects for marquee clients including TCS. Today, Flipspaces operates with 400 in-house employees, having served over 1,000 clients, covering 8.5 million sq. ft. of commercial space globally. Carpediem supported Flipspaces’ entry into new geographies, including the U.S. market and large enterprise accounts, opening avenues for scalable growth. The firm strengthened the company’s leadership depth by appointing a Finance Head and introducing robust corporate governance frameworks to enhance reporting and tracking efficiency. By leveraging its network, Carpediem connected Flipspaces with large real estate companies and SME clients, fostering long-term relationships and repeat business opportunities. Nurturing First-Generation Founders Carpediem’s approach is, its partnership with first-generation entrepreneurs, entering early stage and catalyzing their growth journeys: Hithendra Ramachandran, Managing Director, Carpediem Capital, said, “Flipspaces has been one of the standout performers in our portfolio, validating our thesis of backing businesses that bring structure to fragmented service sectors. This success reflects Carpediem Capital’s approach of not merely being a provider of capital, but as a true partner in building businesses. The management team at Flipspaces has shown the rigour and resilience to manoeuvre profitable growth despite facing existential challenges during the pandemic days.” Kunal Sharma, Co-Founder, Flipspaces, added, “Carpediem has been more than an investor. They have been a true partner in our journey. Their belief in us, strategic guidance and active support have enabled us to innovate, expand and build a strong presence across domestic and international markets. With our new investors joining in, we’re ready to take the next big leap and redefine what’s possible in commercial interiors, while remaining deeply grateful …

D2C
by Vivek Kumar

Shiseido, the iconic Japanese beauty brand, has unveiled its new and improved Ultimune Power Infusing Serum in the Indian market. The launch is accompanied by a  striking new campaign film featuring the brand’s Indian ambassador and acclaimed  Bollywood actress Tamannaah Bhatia.  The latest campaign film featuring Tamannaah marks a significant evolution in  Shiseido’s brand storytelling in the country. Through this campaign, Shiseido highlights  its philosophy of regeneration as a source of strength, confidence, and timeless beauty.  With Ultimune, regeneration becomes a source of confidence, allowing one to  transcend age and fully embrace who they are. With her radiant presence, Tamannaah  embodies this philosophy, reflecting vitality, resilience, and the empowerment that  comes from within  New ULTIMUNE Power Infusing Serum is the result of SHISEIDO’s world leading  research on skin’s innate strength, which has been ongoing for over 30 years. This  deeply hydrating aging care serum features exclusive patented Power Fermented  Camellia+. Absorbing into 30 million surface cells, it strengthens skin’s moisture barrier  and helps to slow the skin aging cycle and reduce visible aging signs. This powerhouse  formula improves 11 signs of aging, including uneven skin tone, enlarged pores,  wrinkles, and redness.  Kadambari Lakhani, CEO and Director, Baccarose Perfumes & Beauty Products Pvt.  Ltd., says, “At Baccarose, we are proud to partner with Shiseido to bring the  transformative Ultimune Power Infusing Serum to India. This launch not only introduces  cutting-edge skin regeneration technology to Indian consumers but also underscores  our shared vision of empowerment through beauty. With Tamannaah Bhatia as the face  of Shiseido in India, this campaign celebrates confidence and the beauty of embracing  every chapter of oneself.”  With this campaign and product launch, Shiseido continues to strengthen its presence  in the Indian market, reaffirming its dedication to redefining beauty standards with  science, artistry, and innovation. The new Ultimune Power Infusing Serum is now available at Shiseido stores and leading  retailers including Parcos, Sephora, Tira, Myntra and Shoppers Stop, starting at INR  6,500 

D2C
by Vivek Kumar

Lavie Luxe, the premium extension of India’s beloved handbag brand Lavie, introduces three sophisticated new designs—Wella, Rumi, and Addie, crafted to complement the modern woman’s professional and lifestyle needs. Designed with a seamless blend of structure, polish, and functionality, these handbags are an elegant addition to everyday office wear while transitioning effortlessly into after-hours style. Each piece in this launch reflects Lavie Luxe’s signature craftsmanship, premium detailing, and versatile design language. The Wella satchel embodies understated elegance with its refined silhouette and structured build, making it an ideal choice for a day at work or important business meetings. Rumi brings timeless sophistication with its sleek compartments and detachable pouch, a perfect balance of style and utility for women on the go. Completing the collection is Addie, a large tote with dedicated compartments for essentials including a laptop sleeve and card holders—tailored for professionals who value both fashion and functionality. Available in versatile shades like off-white, black, powder blue, and maroon, these handbags are designed to complement a wide range of wardrobe choices, from tailored office wear to chic weekend ensembles. With this launch, Lavie Luxe continues to bridge the gap between high fashion and everyday practicality, offering handbags that are not only luxurious in appeal but also indispensable for the contemporary woman’s dynamic lifestyle.