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AT&T falsely promised “everyone” a free iPhone, ad-industry board rules



AT&T falsely promised “everyone” a free iPhone, ad-industry board rules

AT&T has been told to stop running ads that falsely promise all customers a free iPhone. The rebuke came from the advertising industry’s official watchdog just a week after AT&T sued the organization over a different advertising dispute.

BBB National Programs’ National Advertising Review Board (NARB) “has recommended that AT&T Services, Inc. modify its advertising to avoid conveying a false message regarding eligibility for an iPhone device…



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by Siliconluxembourg

Would-be entrepreneurs have an extra helping hand from Luxembourg’s Chamber of Commerce, which has published a new practical guide. ‘Developing your business: actions to take and mistakes to avoid’, was written to respond to  the needs and answer the common questions of entrepreneurs.  “Testimonials, practical tools, expert insights and presentations from key players in our ecosystem have been brought together to create a comprehensive toolkit that you can consult at any stage of your journey,” the introduction… Source link

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by Gizmodo

Long before Edgar Wright’s The Running Man hits theaters this week, the director of Shaun of the Dead and Hot Fuzz had been thinking about making it. He read the original 1982 novel by Stephen King (under his pseudonym Richard Bachman) as a boy and excitedly went to theaters in 1987 to see the film version, starring Arnold Schwarzenegger. Wright enjoyed the adaptation but was a little let down by just how different it was from the novel. Years later, after he’d become a successful… Source link