Apple Fitness+ to get new leadership as company reconsiders its future: Mark Gurman

Apple is reportedly reassessing the future of Apple Fitness+, with the service now said to be “under review” as part of an internal shake-up. According to Bloomberg’s Mark Gurman, writing in his latest Power On newsletter, the subscription-based fitness platform remains one of Apple’s “weakest digital offerings,” struggling with high churn rates and modest revenue.

Loyal users, but limited impact

Despite its challenges, Fitness+ retains a small but dedicated audience that makes an outright shutdown unlikely in the near term. Gurman notes…