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Amazon is planning to open its logistics infrastructure in India for non-Amazon orders from various online businesses, according to multiple sources briefed on the matter.
This also places the US ecommerce behemoth in direct competition with new-age logistics firms Delhivery, Xpressbees, Ecom Express, and Flipkart’s Ekart, which recently began onboarding external merchants to ship non-Flipkart orders. Amazon Shipping is a new vertical that allows direct-to-consumer (D2C) brands, logistics aggregators, and other businesses that take direct orders from consumers to deliver non-Amazon orders. ET has seen its pitch, rate card, and other information made available through the programme.
