Swiggy launches a bulk order service called Swiggy XL EV fleet in Gurugram on the day of Haryana elections
The company confirmed that the Swiggy XL EV fleet will be extended to new cities in the coming weeks
This comes at the heels of its recent launch of Swiggy Bolt, through which it will deliver quick-to-prepare dishes in 10 minutes
In an effort to bolster its footprint ahead of the initial public offering (IPO), foodtech major Swiggy
has now launched a bulk order service called ‘Swiggy XL EV’ fleet in Gurugram, designed to serve large groups.
According to the company, the new initiative was under pilot run for the past few weeks, and has now entered the market on the day of Haryana elections.
Last month, Inc42 exclusively reported about Swiggy’s pilot phase of the large order fleet in Delhi NCR region. Back then, the Invesco-backed startup partnered with a three-wheeler EV maker for the initiative.
As part of its launch, Swiggy XL EV fleet delivered 3,500 meals to electoral officials at more than 580 polling booths in Gurugram and Badshahpur constituencies. This service was provided free of cost to the district administration.
“The festival season is perhaps the best time to launch this service, when there is gaiety and joy all around, and everyone celebrates with their loved ones. Swiggy XL will ensure that there is no interruption in parties and gatherings and no delay in large orders,” said Sidharth Bhakoo, national business head of Swiggy Food Marketplace.
Swiggy XL EV fleet will be extended to new cities in the coming weeks, confirmed Bhakoo.
He went on to add, “The service has an important environmental angle as well since the entire fleet is electric and it saves multiplicity of order trips.”
This development comes at the heels of its recent launch of a new service called Swiggy Bolt, to deliver quick-to-prepare dishes in 10 minutes. This new offering is currently operational in six cities – Bengaluru, Hyderabad, Mumbai, Chennai, Delhi, and Pune.
Furthermore, the company is currently experimenting on a high-priced concierge membership that offers subscribers purchase access to high-end experiences and events that are not available to the general public, as per reports.
With the startup set to go public, Swiggy has reportedly received approval from its shareholders, earlier this week, to increase the size of the fresh issue in its initial public offering to INR 5,000 Cr from INR 3,750 Cr earlier.
