Fintech startup Jify raised $10 million as a part of Series A from Accel and Nexus Venture Partners. The funding will be used to expand the startup’s product offering and increase customer acquisition across multiple industries and cities.
Jify is an earned wage access platform that works with employers to address their workforce’s liquidity needs. Its flagship product allows employees to view their earned salary online. The funds will also be used to expand operations and increase adoption among the target audience. Fintech products available from the startup include prepaid cards and financial advisory tools. Jify claims that user groups in partner corporations have adopted it at a rate of more than 50%. Branch, Rain, Payactiv, and Refyne, among others, compete with the startup.
