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Regaining cybersecurity control through connectivity cloud


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Anjali Amar, Vice President & Country Head India and SAARC, Cloudflare

In today’s dynamic information technology landscape, the struggle to maintain robust control over the digital ecosystem is a prevalent challenge. Despite tireless efforts from IT and security teams, the prevailing sentiment among industries worldwide often leans towards a perceived lack of substantial control. This sentiment is seen across diverse industries and regions, manifesting in various ways such as contradictory dashboards, visibility gaps, sudden outages, and cumbersome policy updates.

Recent testimonials from industry leaders showcase this sentiment. A Global Director of Governance, Risk, Compliance, and Security at a Fortune 200 auto parts company established, “We were paying a lot of money, but we had no visibility into our global digital footprint.” Similarly, an Operational Security Manager at a global retailer emphasized the complexity and time-consuming nature of investigating and resolving security and performance issues.

Forrester’s 2023 research reveals a notable uptick in complexities surrounding foundational security and IT responsibilities over the past three years. Connectivity challenges for in-office workers surged by 47% while maintaining team productivity rose by 40%. Setting and enforcing access and security policies climbed by 37%, and leading organizations adopting new technology became 32% more challenging. The reasons for this loss of control are multifaceted, which are as follows:

  • 66% attribute it to managing an increasing number of applications
  • 62% to a greater variety of application locations
  • 49% to the shift towards remote and hybrid work
  • 48% to multi-cloud deployments.

The expansion of IT and security team responsibilities beyond on-prem environments to include clouds, SaaS apps, and remote/hybrid workers connecting over the public Internet has led to a complex amalgamation of hardware, software, and vendors attempting to uphold enterprise IT environments.

Introducing the Connectivity Cloud

Amidst this complexity, a beacon of hope emerges — the Connectivity Cloud. This innovative model operates on four fundamental principles: deep integration, programmability, platform intelligence, and simplicity. A standout example is Cloudflare, pioneering the implementation of the Connectivity Cloud model, offering a unified, programmable platform on a global scale.

From content delivery and security to DNS management and beyond, they showcase the potential of the Connectivity Cloud to revolutionize how we navigate the digital landscape. An Independent study finds that 96% of respondents would find value in a connectivity cloud approach.

This model indicates a new era where complexity yields simplicity. By streamlining operations, fostering innovation, and enhancing user experience, the Connectivity Cloud is a beacon guiding us toward a more connected, efficient, and secure future.

Cloud Security: The New Cybersecurity Frontier?

As organizations grapple with the evolving digital landscape, the concept of Connectivity Cloud Solutions takes center stage. With deep integration and platform intelligence, the Connectivity Cloud model provides a comprehensive solution to diverse security and IT challenges, offering secure, low-latency, and infinitely scalable connectivity.

Leveraging Cloud Computing for Enhanced Security

Cloud computing, particularly in the form of Connectivity Cloud Solutions, is explored as a catalyst for improved security. This section highlights how the Connectivity Cloud eliminates the need for hardware or virtual appliances, reducing latency, and providing a unified control plane for all services. Its programmability ensures limitless interoperability and customizable networking, addressing the diversity inherent in every enterprise’s infrastructure.

Cloudflare: Pioneering Connectivity Cloud

Cloudflare emerges as a frontrunner in implementing the Connectivity Cloud model, offering a unified, programmable platform spanning over 310 cities globally. Grounded in integration principles, programmability, platform intelligence, and simplicity, Cloudflare’s services aim to provide comprehensive solutions to diverse security and IT challenges.

Embracing Proactive Cybersecurity Measures

The ongoing evolution in the Connectivity Cloud Security Landscape underscores the importance of proactive cybersecurity measures. As organizations advocate for a unified, programmable approach to security and connectivity, they position themselves to unlock the power of the Connectivity Cloud and navigate the intricacies of the digital landscape with resilience and control.

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Disclaimer: Content Produced by ET Edge



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