YouTube Studio introduces new podcasting tools for creators in India. Podcasters can effortlessly publish content on YouTube and YouTube Music.
These podcasts will feature on the YouTube Music homepage, enhancing discoverability for listeners. Additionally, podcasts on YouTube Music offer on-demand, offline, and background listening, boosting monetization opportunities through ads and subscriptions.
“More ways to make money on the platform,” YouTube expands creator revenue options. Fan funding allows exclusive content access through channel memberships or Super Chat during live streams, fostering deeper fan engagement.
“In India, fan funding sees a 10% rise in revenue-earning channels,” notes YouTube.
Another avenue for earnings lies in branded content partnerships. Creators collaborate with brands via BrandConnect, a platform aiding campaign execution and impact measurement.
“BrandConnect arrives for eligible creators and advertisers in India,” facilitating smoother branded content campaigns.
