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Ripple Eyes $120 Trillion Market with Major GTreasury Acquisition

Ripple Expands into Corporate Treasury with Strategic $1B Move

Ripple Labs, the blockchain firm behind XRP, has announced a major step in its global expansion with the $1 billion acquisition of GTreasury, a leading provider of corporate treasury management systems. CEO Brad Garlinghouse described the move as Ripple’s entry into a $120 trillion market opportunity, positioning the company to redefine how large corporations manage cash flow, liquidity, and cross-border payments.

The news comes amid broader volatility in the crypto market. While Bitcoin and Ethereum have shown resilience, XRP has seen a 15% dip over the past week. Despite this, Garlinghouse remains optimistic about Ripple’s long-term prospects, emphasizing that this acquisition could mark a pivotal moment for blockchain adoption in global finance.

Ripple’s $120 Trillion Ambition

Garlinghouse highlighted that traditional payment systems still lock up massive amounts of capital in outdated frameworks. By combining Ripple’s blockchain infrastructure with GTreasury’s 40 years of financial expertise, the company plans to enable corporate CFOs to move and manage capital in real time.

“This is where blockchain’s promise becomes reality,” Garlinghouse said. “Payments are the foundation of crypto, and now we’re applying that technology to the world’s most liquid markets.”

The partnership aims to streamline cross-border settlements, allowing companies to conduct 24/7 global transactions using XRP and other tokenized assets. Ripple also announced plans to integrate with the global repo market, partnering with Hidden Road, a major prime brokerage, to enhance liquidity solutions for institutional clients.

Building a Blockchain Financial Ecosystem

Ripple’s acquisition of GTreasury marks its third major purchase in 2025, following earlier deals with Rail (a stablecoin payments platform) and Hidden Road (a $1.25 billion prime broker acquisition). Collectively, these moves indicate Ripple’s ambition to create a comprehensive blockchain-powered financial ecosystem.

Industry analyst Paul Barron noted that Ripple has invested more than $3 billion in acquisitions over the past two years. These include:

  • Metaco ($250M) – Crypto custody services
  • Standard Custody – Licensed New York trust platform
  • Rail ($200M) – Stablecoin transaction infrastructure
  • Hidden Road ($1.25B) – Prime brokerage and liquidity management
  • GTreasury ($1B) – Corporate cash and risk management systems

Barron believes Ripple’s aggressive acquisition strategy signals a “clear intent to dominate institutional blockchain finance,” predicting further strategic moves in 2026.

What This Means for XRP Holders

While XRP’s short-term price remains under pressure, Ripple’s expansion strategy may strengthen the token’s long-term fundamentals. The integration of XRP into treasury operations could boost real-world utility, driving higher transaction volumes and liquidity.

Financial experts say Ripple’s push into corporate finance could reshape how multinational firms handle liquidity management, potentially positioning XRP as a key player in institutional payments. If Ripple succeeds, this could enhance investor confidence and establish XRP as a vital digital asset in global financial systems.

A New Era for Blockchain Payments

By entering the trillion-dollar corporate treasury space, Ripple is expanding far beyond traditional remittance markets. Its goal is to merge decentralized finance capabilities with enterprise-grade compliance and scalability — something few blockchain companies have achieved at scale.

GTreasury CEO Renaat Ver Eecke called the partnership a “massive opportunity” to redefine the treasury management landscape. “Combining GTreasury’s forecasting and compliance expertise with Ripple’s blockchain speed and transparency creates a new level of financial flexibility for corporations,” he said.

The Road Ahead

Despite current market headwinds, Ripple’s acquisition spree underscores a growing belief that blockchain technology can revolutionize financial operations. By targeting the $120 trillion corporate payments market, Ripple is betting that its blend of efficiency, liquidity, and transparency will appeal to global enterprises seeking to modernize their financial systems.

As Ripple continues to integrate its technologies with traditional finance, industry watchers anticipate more partnerships and innovations that could further boost the adoption of XRP in real-world use cases.


For the latest updates on blockchain, crypto innovation, and fintech startups, visit StartupNews.fyi for daily coverage and insights.

by Honey

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by Honey

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