Is OpenAI Planning to Turn ChatGPT Into an Ad Platform?

“OpenAI is staffing up to expand ChatGPT’s marketing reach and build on-platform marketing tools,” reports Adweek:

A recent job listing shows the company is hiring a Growth Paid Marketing Platform Engineer to develop internal tools for ad platform integration, campaign management, and real-time attribution. The position is part of a newly formed “ChatGPT Growth team,” and tasked with “building the technical infrastructure behind OpenAI’s paid marketing platform….” This…