“The decision to formally designate Google with Strategic Market Status is an important step to improving competition in digital markets,” argues Rocio Concha, director of policy and advocacy at UK consumer watchdog Which?. “Online search is evolving as gen AI tools become more widely used, but the CMA must still act to tackle the harmful dominance Google has now and to promote competition between gen AI search tools.”
The CMA claims that Google Search accounts for more than 90 percent of all…








