Anonymous question app Sendit deceived children and illegally collected their data, FTC alleges

The Federal Trade Commission (FTC) filed a complaint against Sendit, an anonymous question app that became popular with Gen Z and younger, for unlawfully collecting children’s data, deceiving users about who sent them messages, and tricking users into buying memberships.

On Sendit, users — who are mostly teens — can send each other anonymous questions via integrations with Instagram, TikTok, or Snapchat. Several apps like this have cropped up over the years, including YOLO and LMK, which were suspended on Snapchat in 2021 due to a lawsuit…