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Professionals Trust Their Networks Over AI & Search


LinkedIn reports that professionals are more likely to seek workplace advice from people they know than from AI tools or search engines.

A new LinkedIn study finds that 43% turn to their networks first, with nearly two-thirds saying colleagues help them decide faster and with more confidence.

Key Findings

LinkedIn’s research indicates that professional networks rank ahead of AI and search for advice at work, with 43% naming their network as the first stop.

Sixty-four percent say colleagues improve the quality and speed of decision-making. The study…



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