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In a Japanese shop selling pocket-money trinkets, there is a rack of toys, stickers and keyrings based on a global crew of AI-generated characters that almost every child knows about — and very few adults.
A walking shark in oversized sneakers, an orange with muscular arms and a twirling “Ballerina Cappuccina” with a mug for a head are among the strange stars of the online phenomenon called Italian Brainrot.
“At first it’s not funny at all, but it kind of grows on you,” 16-year-old Yoshi Yamanaka-Nebesney from New York told AFP.
“You might use…
