Swiggy flags quick commerce battle as Amazon, Flipkart join 10-minute race

Swiggy founder and group CEO Sriharsha Majety said competitive intensity in the quick commerce segment remains high, as standalone players like Zepto and BigBasket double down on their offerings while ecommerce giants Flipkart and Amazon enter the 10-minute delivery race.

“Given the rapid growth and massive potential, competitive intensity remains fairly high in general from both ‘QComm-only’ and ‘QComm-also’ players,” Majety said. “The former are modulating investments based on their specific network capacities and strategies, while the…